A brilliant way to reach your target market

Door Drop marketing is recognised as one of the most potent, penetrating and flexible direct response advertising methods. With a turnover approaching £200 million for the eight billion items delivered directly to the target market through letterboxes, only TV surpasses it for advertising spend.

Doormat Impact

The ability of the door drop to create Doormat Impact and place the client's promotion in the hands of his potential customers in their own homes is the distinctive feature that sets it apart from other forms of media.

Flexibility

As long as an item can fit through a letterbox, there is no limit to the creative potential for the clients' leaflet, sample or brochure - and even if it can't fit through the letterbox, LinkDirect have an answer for that too, using a variety of techniques to ensure that the target receives the promotional material.

Mass Market

As competitive media becomes more fragmented, the ability of the door drop industry to talk directly to the target market will ensure its' continued growth.


The enduring value of a door drop campaign is also reflected in ongoing industry research - click here for details.