DOOR TO DOOR DISTRIBUTION

Door-to-Door Distribution is the delivery of items to households via letterboxes. Usually it is done as part of an advertising campaign. It is Linkdirect's specialist area.

Door-to-Door Distribution is recognised as one of the most potent, penetrating and flexible direct response advertising methods. With a turnover approaching £200 million for the eight billion items delivered directly to the target market through letterboxes, only TV surpasses it for advertising spend.

The ability of a door to door distribution is to create Doormat Impact and place the client's promotion in the hands of his potential customers in their own homes is the distinctive feature that sets it apart from other forms of media.

Linkdirect offers numerous door to door distribution methodologies, these include Newshare, Solus, Royal Mail Door To Door, Shareplan Distribution, free newspaper distribution and Inserts with “paid for” titles.

As long as an item can fit through a letterbox, there is no limit to the creative potential for the clients' leaflet, sample or brochure - and even if it can't fit through the letterbox, LinkDirect will find a solution, using a variety of techniques to ensure that the target receives the promotional material.

As competitive media becomes more fragmented, the ability of the door drop industry to talk directly to the target market will ensure its' continued growth.

Have a look at our 'Services' pages for the various methods we can employ to carry out Door-to-Door distribution for your company.