Council Flats

Council Flats includes high rise flats, large municipal overspill estates and smaller developments of local authority maisonettes and mid-rise dwellings. These are commonly areas of very low incomes and aspirations, where watching television is often the principal form of leisure activity and where consumers are often unable to afford more than basic brands and products. These are areas with a high demand for consumer credit and where the mail order catalogue is used for durable purchases.

Key Characteristics :

Flats
Local Authority Rented Accomodation
Unskilled
Single

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