WRITTEN ON Friday, March 27th, 2009 BY chris AND STORED IN Leaflet Distribution
We’re seeing a noticeable increase in approaches from businesses who have traditionally used more expensive ways of marketing their business. It’s obviously a reflection of the times - as well as the declining influence of channels such as print advertising - but we’re fervent believers in the genuine VALUE of a leaflet distribution. And before [...]
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WRITTEN ON Tuesday, March 17th, 2009 BY mark AND STORED IN Leaflet Distribution, Targeting
Three of us at LinkDirect made the trip down to London recently for the 2009 DMA Door to Door Conference. During an enjoyable day with some interesting contributions from a wide range of industry experts, some common threads emerged.
The Your Choice Preference Scheme, whereby householders can opt out of receiving unaddressed mail delivered by DMA [...]
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WRITTEN ON Wednesday, March 11th, 2009 BY kate AND STORED IN Leaflet Distribution, Targeting
My attention was drawn to this post yesterday, mainly because it referred to social media - and in particular Facebook’s new Fan pages - as the “new door-to-door marketing”.
For those who don’t know, Facebook is about to make some pretty significant changes. First of all, it’s about to redesign the home page we’ve all become [...]
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WRITTEN ON Wednesday, March 4th, 2009 BY andrew AND STORED IN Information Technology
I was in London last week and thought I’d have a look round the Technology for Marketing And Advertising exhibition at Earls Court.
I went with a completely open mind, although there were a few things that I wanted to get specific information about: Content Management Systems, Customer Relationship Management Systems, and any GIS-related marketing tools.
What was very [...]
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WRITTEN ON Wednesday, March 4th, 2009 BY kaye AND STORED IN Leaflet Distribution
I got a direct call from a customer last week. Not to moan or complain about the service they’d received, but to express surprise (and not a small amount of delight) at the success of a recent campaign we had done for them. It had far outweighed their predictions in terms of a return on [...]
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WRITTEN ON Wednesday, March 4th, 2009 BY chris AND STORED IN General
Hello and welcome to our new website. We’re still the same LinkDirect, but felt we should update our website to reflect the advancements we have made as a company - and Doordrop has made as a media.
Please take the time to browse the site and let us know what you think.
Cheers
Chris