WRITTEN ON Thursday, April 30th, 2009 BY kaye AND STORED IN Leaflet Distribution
It’s not often that a leaflet distribution leads the national news, but that’s exactly what happened yesterday morning.
With the true scale or danger of the swine flu virus still unknown, the Department of Health has decided to prepare for the worst by distributing leaflets about the illness to every household in the UK.
A government spokeswoman [...]
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WRITTEN ON Thursday, April 23rd, 2009 BY admin AND STORED IN Case Studies, Leaflet Distribution
On what was an otherwise gloomy Budget Day on Thursday, there was one announcement that caught my eye - the car scrappage scheme.
Under the terms of this new initiative, motorists will be handed a £2,000 discount on new cars if they trade in a car that’s more than a decade old.
There are of course fuel [...]
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WRITTEN ON Friday, April 17th, 2009 BY chris AND STORED IN Leaflet Distribution
Recent events have once again demonstrated the importance in politics of effective communication. For a supposed master of spin, Damien McBride was powerless to prevent his private email escalating into a damaging episode for himself, his boss and the Labour Party.
McBride’s misguided intention was to try and use online media to try and smear the [...]
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WRITTEN ON Monday, April 6th, 2009 BY mark AND STORED IN General, Leaflet Distribution
The leaflet distribution could almost have been invented for councils. Aside from ringing up every household within its boundary, there is no more effective and accurate way for a council to communicate its various messages to the people it serves.
Having worked with many councils across the UK over the years (42 at the last count!), [...]
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WRITTEN ON Thursday, April 2nd, 2009 BY peter AND STORED IN General
Looks like we fell for an April Fool on our previous post - Slideshare decided to play “a little prank” on their users by adding an extra two zeros to the number of views on each presentation.
We had a bit of a chuckle about this in the office today - wishful thinking on our part! [...]
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WRITTEN ON Wednesday, April 1st, 2009 BY peter AND STORED IN Case Studies, Leaflet Distribution
A case study demonstrating the effectiveness of a leaflet distribution we conducted for Honda has been viewed by over 10,000 people - only two months since we put it on the presentation-sharing site Slideshare.
Click below to view the leaflet distribution case study presentation for yourself:
Link Direct Honda Smart Targeting Case Study
View more presentations from LinkDirect.
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