WRITTEN ON Wednesday, September 23rd, 2009 BY chris AND STORED IN Leaflet Distribution
Here’s a press release we issued today:
Door drop marketing company LinkDirect has reported a 60% increase in enquiries as businesses affected by the postal strikes look for alternative ways to reach customers.
The Birkenhead-based company use their own national network of distributors to deliver customers’ promotional items and are therefore unaffected by the current ongoing dispute [...]
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WRITTEN ON Monday, September 21st, 2009 BY chris AND STORED IN Targeting
We don’t normally waste too much time on a competitors’ claims but to read in the same competitors’ newsletter that they “are the only doordrop agency to use Mosaic, the world’s most comprehensive consumer classification system, as its accuracy, richness and detailed level of insight cannot be matched by other equivalents such as Acorn” was [...]
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WRITTEN ON Monday, September 21st, 2009 BY chris AND STORED IN Leaflet Distribution
They say that imitation is the sincerest form of flattery so you can imagine how flattered we were to receive a major competitors’ newsletter proudly proclaiming that they had launched an “innovative new service that accurately identifies local authorities’ boundaries”, one that “combines doordrops and direct mail to hit the right households”.
This sounds familiar we [...]